HARRISBURG — The Wolf administration recently joined Keep Pennsylvania Beautiful representatives to announce the launch of the statewide anti-litter campaign, “PA Fights Dirty: Every Litter Bit Matters.”

A litter-prevention campaign was among many state and local government, stakeholder, business, and legislative recommendations in the commonwealth’s first-ever Litter Action Plan released last year.

“As a commonwealth we recognize we need to change behavior, not just clean up the mess,” PennDOT Secretary Yassmin Gramian said. “With our collective efforts and this litter-prevention campaign we are confident we can reduce litter in Pennsylvania.”

“Every Litter Bit Matters” calls upon Pennsylvanians to ensure every piece of their trash, regardless of size, is disposed of properly. The campaign is based on research that shows only 3% of Pennsylvanians approve of littering, yet 40 to 50 percent litter. “Every Litter Bit Matters” will educate Pennsylvanians on situational littering, such as leaving trash on the ground next to a full can or in a stadium, as well as remind Pennsylvanians that litter of all sizes stacks up and creates problems.

The event also featured the state’s Young Ambassadors Program, a new partnership with PennDOT and Keep Pennsylvania Beautiful. The program – which starts accepting applications this week – was recommended in the Litter Action Plan and invites Pennsylvania rising 10th- through 12th-grade students to help keep the commonwealth clean.

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“We are honored to offer the Young Ambassadors of Pennsylvania Program in partnership with PennDOT. We know the students of today hold the key to a sustainable future. We’re excited to work with and guide this group of Young Ambassadors to implement change in their communities and the commonwealth,” said Keep Pennsylvania Beautiful President Shannon Reiter.

The students – chosen through a competitive process – will commit to nine months of service in representing and upholding the mission and values of KPB. Other responsibilities include attending a virtual orientation, four virtual education and training workshops, and up to two virtual networking events, organizing and participating in at least one community cleanup event through Pick Up Pennsylvania, conducting one community education event targeting youth in the student’s community and promoting participation on social media.

From September 2022 through May 2023, Young Ambassadors will build community stewardship by inspiring, engaging, and empowering Pennsylvanians to keep their communities clean and develop civic leadership to advocate for clean and beautiful communities across Pennsylvania.

With education and engagement as critical pieces in litter prevention, Pennsylvania State Police’s work to enforce litter laws was also discussed. From January 1 through June 30 this year, PSP personnel issued 661 citations and 562 warnings in enforcing anti-littering laws.

“The Pennsylvania State Police is committed to keeping Pennsylvania beautiful by enforcing the state’s litter laws,” said Pennsylvania State Police Commissioner Robert Evanchick. “Littering is 100 percent preventable with fines beginning at $300. The public is encouraged to report any litter violation they witness by contacting their local law enforcement agency.”

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